The well known sportswear specialist brand Puma will be taking à chance at lingerie.

To put all chances on their side, the designer Philippe Starck was asked to create the first collection.

Every model of this collection offers a clean and simple design, that should apeal to the widest range of customers even though fabrics and color aren't the most orginial.

Fifteen models should be on sale for valentine's day on the febuary the 14th in every puma store worldwide (over 80 countries).