Finally a new way of promoting a lingerie collection

Migros, one of the largest swiss distribution group has found an original way to promote their lingerie collection by becoming a matrimonial agency.
In order to achieve that, they had to review more than 700 single candidates ranging from 18 to 40 years old and finally keep 26 of them.

The 26 men and women now expose their charms wearing items from the Migros spring simmer 2007 collection on the website : http://www.migrosmodels.ch/ .